Valentine’s day :– commercialization of love.

A special article for a special day.

I am living the globalized era of 21 century with supporters of this day in aplenty. The proponents would argue that it’s their freedom of expression which is at stake when the bajrag dal activists take charge against this day. I do not support the shiv sainiks neither do I support the bajrang dal activists but I stand by the argument that these days do sow seeds of consumerism in the minds of innocent young couples.
. When a guy of 8th class of a reputed private school visits a hallmark gift shop on the eve of valentine’s day, he is amazed by the world engulfed in the small enclosure. The big corporate houses in their vested interests eye this innocence and trap the poor soul with their web of marketing stunts. The result is evident. If he finds his valentine the day after its happy ending alike a shah-rukh bollywood blockbuster, if he doesn’t then he moves on forgetting the day. But whatever be the outcome what is often overlooked is that he is traped in that seemingly harmless web and soon a victim of consumerism.
. It might be a happy valentine’s day at a posh upper class market in affluent corner of delhi but the outcome might be different for girl standing at the bus stop. The sentiments becomes so strong that a thin line between a proposal and eve-teasing is crossed by many.
It might be happy valentine’s day for a newly wed couple but will it be of same outcome to a debt ridden farmer in vidarbh who can think of a suicide because he cannot pay back Rs 2000 which is shade less than expenses equivalent to a evening show at PVR.
. It’s time we understand our responsibilities because this day has come in our lives not because we can afford it but because our country has toiled hard to make us afford this day.
Happy Valentine’s Day.